UPDATE: This infographic has been featured on PR Daily!
Getting your story covered on the 6:00 news is one of the premier ways to generate publicity for a company.
But anyone who has walked inside a newsroom knows that assignment editors and reporters typically aren’t lacking for content. Scanners are buzzing. Phones are ringing. Breaking through the daily noise and grabbing a TV outlet’s attention takes an understanding of how the broadcast news industry operates and the stories they value.
As a former broadcast journalist, I pulled together an infographic with five tips to land the television coverage you want. Check it out! (And if you like it, share it with your friends!)